Top 10 Beauty Influencers in California - Beauty Instagrammers in California (2025)

List of 10 Best Beauty Influencers on Instagram (2025)

1. @halleeee.sand

443.8K Followers

Engagement Rate: 16.49%

Avg Reel Plays: 264.9K

Avg
Likes: 73.2K

Male Audience: 7.92%

Female Audience: 92.08%

2. @ashleybidelspach

366.5K Followers

Engagement Rate: 5.87%

Avg Reel Plays: 204.7K

Avg
Likes: 21.5K

Male Audience: 53.89%

Female Audience: 46.11%

3. @vitallymelanie

170.8K Followers

Engagement Rate: 11.77%

Avg Reel Plays: 370.8K

Avg
Likes: 20.1K

Male Audience: 9.41%

Female Audience: 90.59%

4. @lipstickheelsandababy

328.4K Followers

Engagement Rate: 9.68%

Avg Reel Plays: 20.2K

Avg
Likes: 31.8K

Male Audience: 10.29%

Female Audience: 89.71%

5. @trinityroseofficial

146.3K Followers

Engagement Rate: 28.57%

Avg Reel Plays: 103.6K

Avg
Likes: 41.8K

Male Audience: 18.43%

Female Audience: 81.57%

6. @prettisusu

124.6K Followers

Engagement Rate: 5.14%

Avg Reel Plays: 30.1K

Avg
Likes: 6.4K

Male Audience: 10.39%

Female Audience: 89.61%

7. @kiomii101

125.3K Followers

Engagement Rate: 5.75%

Avg Reel Plays: 35.5K

Avg
Likes: 7.2K

Male Audience: 88.99%

Female Audience: 11.01%

8. @mysashaofficial

3.7M Followers

Engagement Rate: 6.38%

Avg Reel Plays: 404.4K

Avg
Likes: 235.9K

Male Audience: 59.94%

Female Audience: 40.06%

9. @maxieelise

360.5K Followers

Engagement Rate: 6.13%

Avg Reel Plays: 322.1K

Avg
Likes: 22.1K

Male Audience: 6.40%

Female Audience: 93.60%

10. @aimyyz

158.1K Followers

Engagement Rate: 9.55%

Avg Reel Plays: 33.8K

Avg
Likes: 15.1K

Male Audience: 89.98%

Female Audience: 10.02%

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