Top 10 Beauty Influencers in USA - Beauty Instagrammers in USA (2025)

Meet the top beauty Influencers in USA, well-recognized for their follower numbers, engagements, strong brand alliances, average post likes, expertise, content excellence. Check out who’s driving huge traffic on Instagram here!

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List of 10 Best Beauty Influencers on Instagram (2025)

@jaylabrenae

1. @jaylabrenae

917.2K Followers

Engagement Rate: 7.02%
Avg Reel Plays: 564.7K
Avg
Likes: 64.4K
Male Audience: 9.73%
Female Audience: 90.27%
@mcanthonyfreddy

2. @mcanthonyfreddy

315.1K Followers

Engagement Rate: 11.46%
Avg Reel Plays: 199.6K
Avg
Likes: 36.1K
Male Audience: 55.79%
Female Audience: 44.21%
@thejacobbertrand

3. @thejacobbertrand

2.8M Followers

Engagement Rate: 6.84%
Avg Reel Plays: 1.5M
Avg
Likes: 191.5K
Male Audience: 29.02%
Female Audience: 70.98%
@lipstickheelsandababy

4. @lipstickheelsandababy

328.4K Followers

Engagement Rate: 9.68%
Avg Reel Plays: 20.2K
Avg
Likes: 31.8K
Male Audience: 10.29%
Female Audience: 89.71%
@bratz_i.n.c

5. @bratz_i.n.c

474.5K Followers

Engagement Rate: 11.17%
Avg Reel Plays: 516.1K
Avg
Likes: 53K
Male Audience: 17.00%
Female Audience: 83.00%
@thechicnatural

6. @thechicnatural

311.1K Followers

Engagement Rate: 7.20%
Avg Reel Plays: 368.7K
Avg
Likes: 22.4K
Male Audience: 2.36%
Female Audience: 97.64%
@finergyglobal1

7. @finergyglobal1

946.6K Followers

Engagement Rate: 10.26%
Avg Reel Plays: 101.9K
Avg
Likes: 97.1K
Male Audience: 47.43%
Female Audience: 52.57%
@halleeee.sand

8. @halleeee.sand

443.8K Followers

Engagement Rate: 16.49%
Avg Reel Plays: 264.9K
Avg
Likes: 73.2K
Male Audience: 7.92%
Female Audience: 92.08%
@tiarasoboojie

9. @tiarasoboojie

306.4K Followers

Engagement Rate: 6.01%
Avg Reel Plays: 23.4K
Avg
Likes: 18.4K
Male Audience: 12.72%
Female Audience: 87.28%
@maxieelise

10. @maxieelise

360.5K Followers

Engagement Rate: 6.13%
Avg Reel Plays: 322.1K
Avg
Likes: 22.1K
Male Audience: 6.40%
Female Audience: 93.60%

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