Top Home Decor Creators in India on Instagram

1. Deepika Sindhu

@creative_boho_home

Deepika Sindhu excels at transforming standard living spaces into curated, aspirational environments through thoughtful interior styling and accessible DIY projects. Her content emphasizes tactile details and functional design, making home improvement feel both achievable and sophisticated. Because her aesthetic balances practical utility with high-end presentation, she is an ideal partner for home decor, lifestyle, and furniture brands seeking authentic, visual-first storytelling that inspires home updates.

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Top Performing Reels

Boiling water every day was tiring and time-consuming. I wanted a faster, simpler solution for clean drinking water at home — and that’s when I switched to the BRITA On Tap V-MF water purifier. This k... 51.6k A stand that lets your plants shine 🪴🌱🌿 Comment for the link 🔗 @ecofynd - - - #balconygarden #balconydecor #gardendecor #gardenideas #balconygardening #plantlover #amazonfinds #entrancemakeover #... 380.5k Aesthetic Finds From Amazon ✨🌷 Check Amazon highlight or Homemonde highlights for links ✨ Comment below for the products links and if you like this setup , save it for your future decor inspiration. ❤... 177.9k Bring home festive feels with @islandrangoli ✨ Comment ‘link’ or DM me this reel to get all product links 🌼 #festivedecor #festivevibes #diyhomedecor #indianhomedecor #diwalidecor #diydecoration #co... 223.1k

Followers / Subscribers 224.9k

Eng Rate 0.46%

Avg. Views 162.1k

Audience Authenticity 70%

Brand Collaboration

Artociti

@artociti

Bianca Home ®

@bianca_home_decor

Brick Brown

@brickbrownofficial

BRITA India

@brita.india

Home and Garden Decor

@ecofynd

Emma® India

@emma.mattress_india

FABINALIV

@fabinaliv

Famyo | Kids Essentials

@famyo.in

Audience by Gender

Male 30% · Female 60%

Audience Demographics

By City

Dehradun Chandigarh

By Age

13-1710.0%

18-2425.0%

25-3435.0%

35-4420.0%

45+10.0%

2. Vidhu Srivastava

@homedecormagic

Vidhu Srivastava specializes in attainable interior design, focusing on practical styling hacks that transform living spaces without requiring a luxury budget. Her content emphasizes functional aesthetics, demonstrating how to elevate a home through deliberate product placement and clever organization. She is an ideal partner for home decor, furnishing, and appliance brands that need to showcase their products through relatable, hands-on demonstrations in real-world settings.

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Top Performing Reels

Beat the kitchen heat with the Symphony Kitchen Cooling Fan! 🔥🍳 Its sleek, premium design features a beautiful LED panel and fits perfectly on your counter without disrupting your gas flame. Compact... 6.7M This is an amazing cooktop comes with unique features like a timer and flame failure. The cooktop is available on Amazon, Flipkart and their own website. Use my coupon code VIDH03BEYOND for additional... 1.4M Ghar aane waale mehmaanon ke liye har baar jugad? 😩 Ab no more back-breaking setups or uncomfortable raaten! Try Frido Mattress Topper — lightweight, foldable, and full comfort, bina kisi hassle ke. 🙌... 1.3M ✨ Amazing kitchen finds from @thejuneshopindia , I have ordered some cute and some functional products from them for my kitchen and found some cute and quirky items. Comment for the links of the produ... 1.0M

Followers / Subscribers 142.2k

Eng Rate 0.32%

Avg. Views 172.9k

Audience Authenticity 70%

Brand Collaboration

Beyond Appliances

@be_beyondappliances

Bianca Home ®

@bianca_home_decor

Brick Brown

@brickbrownofficial

C

Craftnow

@craftnow.in

Divine Casa

@divinecasaindia

Ecosys Pods

@ecosys_official

JD FRESH

@jdfresh.in

J.L HOME DECOR

@jl.home_decor

Audience by Gender

Male 30% · Female 60%

Audience Demographics

By City

Chennai

By Age

13-1710.0%

18-2420.0%

25-3430.0%

35-4425.0%

45+15.0%

3. Chetchathomies - Aminaz

@chetchathomies

Aminaz of Chetchathomies distinguishes her content through meticulous DIY demonstrations and high-energy craft tutorials that emphasize functional creativity. Her aesthetic centers on the transformation of raw materials into personalized home decor, utilizing clear instructional pacing and vibrant, tactile visuals. She is a natural fit for lifestyle, hobbyist, and home improvement brands, as her work effectively showcases product utility through authentic, hands-on application and artistic detail.

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Top Performing Reels

🛌😴Sleeping blissfully on my new Flo Ergo Mattress, where motion isolation technology works its magic, ensuring zero partner disturbance with its Motion Isolation Technology, so I can sleep undisturbed... 4.9M Sleeping blissfully on my new Flo Anti Gravity Mattress, where motion isolation technology works its magic, ensuring zero partner disturbance, so I can sleep undisturbed, even when my partner’s midnig... 6.6M Small in size, big on smart cleaning the ECOVACS DEEBOT Mini delivers powerful, intelligent cleaning and is now available on Amazon. #ECOVACS #DEEBOTMini #RobotVacuum #SmartCleaning #cleanhome 7.6M Today, I experimented with @brustro_official incredible colored paper for my DIY wall decor. The quality of the paper is impressive, and what’s even better is their extensive selection of shades. 🌈✨ ... 1.2M

Followers / Subscribers 442.9k

Eng Rate 0.26%

Avg. Views 282.9k

Audience Authenticity 85%

Brand Collaboration

BeadsnFashion.com

@beadsnfashion

Brustro

@brustro_official

Official Cricut India

@cricut_in

Ecovacs India

@ecovacs_india

Flo

@flomattress

Gorilla Glue India

@gorillaglueindia

Italica | Plastic Furniture & More | India

@italicafurniture

Joie Baby India

@joiebabyindiaofficial

Audience by Gender

Male 30% · Female 60%

Audience Demographics

By City

Surat Mumbai

By Age

13-1710.0%

18-2425.0%

25-3435.0%

35-4420.0%

45+10.0%

4. Archana Shivaji : Decor l Plants I Lifestyle

@shivarchana_arsh

Archana Shivaji transforms interior spaces into intimate narratives by pairing lush greenery with mindful home styling. Her content moves beyond simple product placement, blending poetic storytelling with high-quality photography to capture the mood of a lived-in room. She is a natural choice for home decor, plant care, and lifestyle brands seeking to anchor their products in a serene, aspirational, and emotionally resonant domestic environment.

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Top Performing Reels

Surprise at the end of video ✨ Comment down or send me this reel to receive the link immediately. ⬇️ If you are someone who love cooking, I am sure you will love these smart features uniquely offere... 5.8M 🪔🌻"Happy Dussehra to dear Instafam❤️ ✨🌼 May this festival of victory bring joy, prosperity, and positivity to your lives. I celebrated this special day by adding a touch of tradition to my home wi... 1.9M Done with the drama of regular mops? So make the smart move today because not everything that spins is a Gala Spin Mop. Switch to effortless deep cleaning with @gala_homecleaning ✨ Comment Link to g... 6.2M 🌸Spring Decor Series - Episode 1 🌸 It’s time to add some florals and pop of colour as spring season is almost here! Product Used - ⬇️ ✅ Blackout Curtains - @urbanspacestore.in . 100% Blackout. Perf... 785.5k

Followers / Subscribers 180.3k

Eng Rate 0.25%

Avg. Views 38.1k

Audience Authenticity 70%

Brand Collaboration

ARTEVENUE.COM

@artevenue

Behoma

@behomaindia

Cello Group

@celloworldofficial

Home and Garden Decor

@ecofynd

Famyo | Kids Essentials

@famyo.in

GALA Home Cleaning Products

@gala_homecleaning

IKEA India

@ikea.india

Island Rangoli

@islandrangoli

Audience by Gender

Male 40% · Female 55%

Audience Demographics

By City

Mumbai

By Age

13-1710.0%

18-2425.0%

25-3435.0%

35-4420.0%

45+10.0%

5. Arpita Kaur

@arpikaur

Arpita Kaur specializes in elevated interior design and hands-on DIY content that emphasizes craftsmanship and functional aesthetics. Her production style focuses on clean, structural transformations and organized living, providing a professional look that highlights utility within the home. She is a natural fit for furniture, home improvement, and lifestyle brands seeking sophisticated, process-oriented visual content that demonstrates product quality and genuine domestic application.

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Top Performing Reels

Pre Cocktail BTS, makeup by @romakhannaofficial, hair by @hairbybrijesh shot by @whiteblackorgrey ✨ Outfit by @mymoledro 💛 Earrings by @houseofmitti 🤎 Wedding planner: @maktub.manifestingmagic 128.6k We did wedding chaat counter for wedding of @arpikaur and yashwinwhabi❤️ and were delighted to receive her appreciation ✨💯 For bookings - 7427076666 CATERING SERVICES AVAILABLE - Udaipur | Jaipur #k... 10.3k

Followers / Subscribers 4.0M

Eng Rate 0.32%

Avg. Views 2.1M

Audience Authenticity 75%

Brand Collaboration

M O L E D R O ®

@mymoledro

Audience by Gender

Male 30% · Female 60%

Audience Demographics

By City

Dubai Mumbai Delhi

By Age

13-1710.0%

18-2425.0%

25-3435.0%

35-4420.0%

45+10.0%

6. Yukta Shah | Actress

@yukta_shah27

Yukta Shah brings a professional acting background to her content, prioritizing polished delivery and purposeful screen presence. Her background in formal performance ensures that every frame feels intentional rather than improvised, making her ideal for narrative-driven campaigns. Because she bridges the gap between traditional media and social storytelling, she is an excellent fit for fashion, streaming entertainment, and lifestyle brands seeking sophisticated, high-production value assets.

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Top Performing Reels

In the land of red soil, what is this mysterious trace? How will this case be solved? How will the mystery unfold? Stay tuned, keep watching on #ZEE5. Bibhishon premieres 27th June #BibhishonOnZEE5 1.2M Step into Amazon Beautyverse Event with me #AmazonBeautyverse2025 #AmazonInfluencers #BeautyMeetsUniverse #AmazonBeautyIndia #MakeupMeetsMetaverse #BeautyEventOfTheYear 1.1M Pose like a #PropahLady, they said 💁🏻‍♀️ 71.5k Embrace the sacred ritual of gifting elegant silver vessels to your beloved sons-in-law, reflecting the pure bond and timeless craftsmanship with PNG Jewellers. Visit your nearest PNG store today! . ... 37.7k

Followers / Subscribers 1.2M

Eng Rate 0.01%

Avg. Views 1.0M

Audience Authenticity 75%

Brand Collaboration

Amazon Fashion India

@amazonfashionin

ZEE 5 Bangla

@zee5_bangla

Audience by Gender

Male 40% · Female 55%

Audience Demographics

By City

Mumbai Delhi Bangalore Kolkata

By Age

13-1710.0%

18-2425.0%

25-3435.0%

35-4420.0%

45+10.0%

7. Gunjan Sethi

@homefinds_by_gunjan

Gunjan Sethi specializes in practical, aesthetic home styling that transforms everyday household items into aspirational decor. She excels at framing budget-friendly kitchen and home products within a warm, lived-in domestic environment. Her focus on functional utility and relatable organization makes her a natural partner for home goods, kitchenware, and lifestyle brands looking to demonstrate product value through authentic, high-quality demonstration videos and polished interior styling.

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Top Performing Reels

Comment for the links🖇💗 . 🌿 Experience the Beauty of Handcrafted Clay Products from Village Decor! 🌿 Bring home the charm of traditional craftsmanship with Village Decor’s handmade clay products—perf... 2.0M Comment for the link 🔗 #foodporn #foodgasm #amazonhomeindia #kitchenhacks #kitchenhacks 199.8k Comment for the link 🔗 #poojaessentials #marble #marbleproducts 191.8k Comment LINK or share this reel with me for the link 🔗 #foodporn #foodgasm #marble #kitchendecor #kitchenfinds 212.9k

Followers / Subscribers 115.4k

Eng Rate 1.44%

Avg. Views 59.1k

Audience Authenticity 75%

Brand Collaboration

Absorbia!

@absorbiaoriginal

Aromahpure

@aromahpure_official

Aurum Crafts

@aurumcrafts.in

Green Heirloom

@greenheirloom

Haus & Kinder Home

@hausandkinder

Mush

@mushbamboo

Neon Attack® | Custom Neon Lights

@neonattack_in

POLLIE

@polliebykadam

Audience by Gender

Male 30% · Female 60%

Audience Demographics

By City

Mumbai Delhi Bangalore Kolkata Chennai

By Age

13-1710.0%

18-2425.0%

25-3435.0%

35-4420.0%

45+10.0%

8. Mansi Singh Veerwal

@simplehomesstory

Mansi Singh Veerwal specializes in transforming interior spaces through practical home hacks and approachable DIY projects. Her content focuses on functional styling and clever organizational solutions that emphasize lived-in comfort rather than staged perfection. She is an ideal partner for home decor, kitchenware, and lifestyle brands seeking to showcase product utility within a realistic, cozy domestic environment that feels both attainable and creatively curated for viewers.

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Top Performing Reels

Sundays are for slow mornings, favourite recipes, little laughs, and making memories in the kitchen. ❤️ With the BlowHot Camellia Chimney and Amber Cooktop, cooking becomes smoother, smarter, and mor... 1.1M Beautiful tassel curtains and dream catcher from @trendy_handmade_ . . . #architecture #art #beautiful #decor #decoration #design #fashion #home #homedecor #homedecoration #homedecorideas #homedesign... 145.2k Wait till the end for lil surprise 💕✨ ✨ Episode 2/10 Ganpati Decor Ideas. ✨ Recreate this setup with these beautiful deep dwar and rangoli from @islandrangoli ✨ Note: You can replace flowers for bac... 77.5k Diwali is around the corner. Is your home ready? In collaboration with @pepperfry_official . . . . #pepperfryhomes #pepperfry #pephomies #pepperfryfurniture #homedecor #homesweethome #bestinterioridea... 157.1k

Followers / Subscribers 224.2k

Eng Rate 0.07%

Avg. Views 33.7k

Audience Authenticity 70%

Brand Collaboration

Aurum Crafts

@aurumcrafts.in

Behoma

@behomaindia

Blowhot

@blowhotofficial

Home and Garden Decor

@ecofynd

SARAL HOME - EASY LIVING

@home_saral

Homehop Solar Lights 🌞

@homehopindia

HOMIO

@homio.in

Invisel

@invisel.in

Audience by Gender

Male 30% · Female 60%

Audience Demographics

By City

Mumbai Delhi Bangalore

By Age

13-1710.0%

18-2425.0%

25-3435.0%

35-4420.0%

45+10.0%

9. Home On Tube - Decor | Travel | Food | Fashion | Lifestyle | UGC

@homeontube

Home On Tube specializes in elevated aesthetic storytelling, seamlessly blending interior styling with polished travel and culinary narratives. Her content focuses on curated visuals and intentional product placement, creating a sophisticated atmosphere that feels both aspirational and authentic. She is an ideal partner for home decor, lifestyle, gourmet food, and boutique fashion brands looking to integrate products into a refined, high-quality visual framework.

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Top Performing Reels

@bombay.greens DIY grow kit ✨ Grow your own Temple Offerings with @bombay.greens ✨💚 @bombay.greens grow kit contains everything you need to get growing👇💚 - 3 Types of seeds (~5 seeds per variety) -... 4.1M This Ganesh Chaturthi gets a little crafty and a lot eco-friendly🌿✨ . Say hello to this beautifully designed, reusable, and totally DIY Paper Ganesha Kit from @skygoodiesco . Yes, we built it ourselv... 32.7k Cute succulents from @plantorbit 🌿They came in a good packaging. Looks so beautiful and super healthy✨ They brighten up any space ✅ . . Perfect for desks, shelves or even as gifts🎁 . . I’m already th... 20.2k Makeover with @hausandkinder pure luxury in every thread💫 soft, breathable and elegant🫶🏻 comfort and class all in one ❤️ Products ✅ - satin bedsheet - ⁠pure cotton bedsheet - ⁠cushion covers - ⁠rev... 40.9k

Followers / Subscribers 62.9k

Eng Rate 0.14%

Avg. Views 26.3k

Audience Authenticity 75%

Brand Collaboration

Behoma

@behomaindia

Bombay Greens

@bombay.greens

Bonvie Snacks

@bonvie_snacks

DekSpace

@dekspace.in

Glitz Handicraft

@glitz_handicraft

Nukkad Tales

@nukkadtales

Origami India

@origamiindia

PLANT ORBIT

@plantorbit

Audience by Gender

Male 40% · Female 55%

Audience Demographics

By City

Bangalore

By Age

13-1710.0%

18-2425.0%

25-3435.0%

35-4420.0%

45+10.0%

10. Decormandala_by_Mohini

@decormandala_by_mohini

Decormandala_by_Mohini specializes in authentic Indian home styling, blending traditional aesthetics with modern interior design principles. Her content focuses on curated living spaces, highlighting intricate decor details and functional home upgrades through warm, inviting visuals. She is an ideal partner for furniture, home textiles, and interior paint brands seeking to showcase their products in a grounded, culturally rich, and genuinely lived-in residential environment.

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Top Performing Reels

Surprise at the end of video ✨ Comment down or send me this reel to receive the link immediately. ⬇️ If you are someone who love cooking, I am sure you will love these smart features uniquely offere... 5.8M Send me this reel or comment for Link ⬇️ Keep your home dust & mite free with this amazing Vaccum cleaner from @nexlev_india which is available on Amazon too! Save & Share this reel and grab this p... 2.2M Transform your space into a cozy haven with our stunning bedsheet and curtain set!🌙✨The perfect touch for a relaxing and inviting bedroom makeover🌿 🔎 Blue Spectrum Bedsheet 🔎 Trellis of Dreams Curtai... 271.8k POV:When your bartan ki almari is prettier than your wardrobe💙 #crockery #shelf #bluepottery #blue #homedecor 446.0k

Followers / Subscribers 153.5k

Eng Rate 0.75%

Avg. Views 58.7k

Audience Authenticity 0%

Brand Collaboration

Birla Opus Paints

@birlaopus

BoutiqueLivingIndia

@boutiquelivingindia

Brick Brown

@brickbrownofficial

DECOR CHIDIYA | BY SANJANA JAIN

@decorchidiya

Durian Furniture

@durianforhome

Eureka Forbes

@eurekaforbesofficial

FABINALIV

@fabinaliv

Fabindia Home & Lifestyle

@fabindiahome

Audience by Gender

Male 0% · Female 0%

Audience Demographics

By City

No primary city data yet.

By Age

11. Sandhya Majji | DIY & Home Decor Expert

@pinkpebblehome

Sandhya Majji translates complex home improvement projects into accessible, step-by-step tutorials that emphasize functional interior design. Her aesthetic relies on bright, clean compositions that showcase how DIY modifications elevate everyday living spaces. Given her demonstrated expertise in home styling and hardware, she is a natural partner for home decor, furniture, and interior finish brands seeking to demonstrate product durability and aesthetic versatility through practical application.

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Top Performing Reels

#creator • @pinkpebblehome DIY wall decor ideas! #walldecor #wallart #diywalldecor #handmadecrafts #stencilart #chalkpaint #diy #diyhomedecor #homedecorblogger #bangaloreblogger #diyprojects #homed... 100.5k High tea isn’t just a mood, it’s a whole moment! Served best with a side of pretty things from @vaareehome #vaaree #vaareehome #home [home decor, Bangalore blogger, home decor blogger, Pinkpebblehom... 45.6k My living room just got its groove. The Opera Collection by Duroflex blends comfort, curves, and a whole lot of soul. 16 colours, 8 layouts — and one perfect fit for me. Go experience the art of comf... 123.9k Smells like Wine-ter! 🥂 Tiny French Balcony makeover! Winter decor need not to be brown and gloomy, adding pop of colours makes your dull days vibrant. Thanks @pinkpebblehome for sharing your memory... 65.8k

Followers / Subscribers 101.7k

Eng Rate 0.23%

Avg. Views 67.6k

Audience Authenticity 75%

Brand Collaboration

Duroflex

@duroflexworld

India Circus By Krsnaa Mehta

@indiacircus

IRIS Home Fragrances

@irishomefragrances

Kajaria Ceramics Limited

@kajaria.ceramics

Material Depot

@materialdepot

Qubo World

@myqubo

Nilkamal Sleep

@nilkamalsleep

Pepperfry.com

@pepperfry_official

Audience by Gender

Male 30% · Female 60%

Audience Demographics

By City

Bangalore Visakhapatnam Siliguri

By Age

13-1710.0%

18-2425.0%

25-3435.0%

35-4420.0%

45+10.0%

12. Gayatri | DIY | Home Decor

@gayatris_creativediaries

Gayatri approaches home decor through a methodical engineer’s lens, transforming complex DIY projects into accessible, step-by-step transformations. Her content emphasizes functional design and technical precision, stripping away the mystery of home improvement to show exactly how a space comes together. She is an ideal partner for home decor and sustainable lifestyle brands that require clear instructional storytelling and a grounded, trustworthy brand voice.

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Top Performing Reels

Comment for Link ⬇️ Use “PREETI20” for additional 20% discount on @thejuneshopindia website. I shopped some cute products from @thejuneshopindia and I couldn’t resist to share with you all! So here... 341.0k The Truth Is You Are Not The Only Person Concerned About BATHROOM CLEANING 😅 Bathroom cleaning is such hassle and everyone can agree on this. Hard water stain on taps and bathroom tile takes so much ... 27.5k I won this Sparkle Set of 2 bedsheets in a giveaway conducted by @storyathomeindia and @gayatris_creativediaries .These are ideal for summers 🏝️ when there is a need of airy and open decor.Don't you a... 5.0k Weekends pe thoda bedroom decor kiya Using products from @storyathomeindia Products in focus 1 king size bedsheet with 2 matching pillow cases, a pair of cushion covers and bedsheet tucker tool Bed... 25.1k

Followers / Subscribers 103.6k

Eng Rate 0.03%

Avg. Views 2.1k

Audience Authenticity 70%

Brand Collaboration

PureCult

@joinpurecult

Story@Home

@storyathomeindia

Audience by Gender

Male 30% · Female 60%

Audience Demographics

By City

Riyadh Jeddah Mumbai Delhi

By Age

13-1710.0%

18-2425.0%

25-3435.0%

35-4420.0%

45+10.0%

13. Priya Raghav

@decor_diy_widpriya

Priya Raghav specializes in home and kitchen aesthetics, focusing on styling functional spaces with a clean, curated eye. Her content transforms everyday household items into aspirational decor through intentional placement and bright, polished visuals. This expertise makes her a natural fit for home goods, kitchenware, and lifestyle brands seeking to highlight product utility while maintaining an inviting, high-end look suitable for modern residential interiors.

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Top Performing Reels

Comment for Link🫰 Multipurpose 2-Tier Bamboo Acrylic Storage Cabinet from @homero_in Honestly, kitchen is every woman’s soft spot, and this space is truly mine.I love adding those small-small cute t... 162.9k 🌼Comment LINK to get this Must have😍 🌼Presenting the 2-layer expandable storage rack from @homero_in ✨ A perfect solution to keep your home organized and clutter-free! ✔️ Easily expandable according ... 117.0k My Eco-friendly DIY 3D Clay Ganesha🙏😍 Comment Link to make your own Bappa🫰 This 3D Clay Ganesha Kit is available in all pan India Itsy Bitsy Store and Online. @itsybitsycraftstore Itsy Bitsy store, ... 24.4k 🌼Amazon Kitchen Must have… @homero_in Wooden Chopping Board Comment Link @amazonhomeindia 🌼Meri chhoti si rasoi 🌼🫖🫙🍶🧂 Kitchen corner | My therapy 🧺✨ Do like and share with your home-makeover frien... 169.0k

Followers / Subscribers 29.6k

Eng Rate 0.73%

Avg. Views 86.5k

Audience Authenticity 75%

Brand Collaboration

Behoma

@behomaindia

Bianca Home ®

@bianca_home_decor

Bombay Greens

@bombay.greens

ChairTableCover

@chairtablecover

SNB enterprises Pvt Ltd

@classicessentials

Haus & Kinder Home

@hausandkinder

Homero

@homero_in

Homestrap | For Homemakers of India

@homestrap_india

Audience by Gender

Male 30% · Female 60%

Audience Demographics

By City

Bangalore

By Age

13-1710.0%

18-2425.0%

25-3435.0%

35-4420.0%

45+10.0%

14. Sunita Rawat- Creative Manual Diamond Jewellery Designer

@sunita_creative_world

Sunita Rawat bridges the gap between expert craftsmanship and approachable home styling through detailed, hands-on DIY tutorials. Her content centers on sustainable living and functional aesthetics, prioritizing step-by-step transformation projects over fleeting trends. Because she emphasizes materials, textures, and practical application, she is an ideal partner for home decor, interior design, and sustainable lifestyle brands that require authentic, high-utility demonstrations to build consumer trust.

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Top Performing Reels

Tiny hack, BIG difference! ✨🧲 These tiny dot magnets are such a genius way to keep your fridge organised while making it look pretty. Chhota sa hack hai, but it makes everyday life SO much easier! 😍 ... 1.9M Let’s DIY Beautiful Wall Mirror Using Round Mirror and shells I found an amazing glue from gorilla paper, fabric, metal, wood.. checkout there amazing products @gorillaglueindia @halte.india They h... 80.6k Let’s Decorate and assemble beautiful Water Fountain from @thehandicraftian The Handicraftian “GARDEN WATER FOUNTAIN Kit” With special discount of 60% + free shipping. Material:- Terracotta/clay Reu... 60.1k Let's DIY Backdrop for Ganesh Chaturthi In collaboration with @cosmospaintsindia Cosmos Paints Spray Paint Surface Spray Paint for Metals, Plastic Surfaces, Fibre , Wood etc.Quick Drying, Excelle... 73.1k

Followers / Subscribers 121.8k

Eng Rate 0.18%

Avg. Views 17.1k

Audience Authenticity 70%

Brand Collaboration

Bianca Home ®

@bianca_home_decor

Casa Snug

@casasnugofficial

Cosmos Paints | Spray Paint, Coatings

@cosmospaintsindia

Decorlay.com

@decorlay

FABINALIV

@fabinaliv

Gharaana

@gharaana.in

Gorilla Glue India

@gorillaglueindia

House Of Gulab

@gulaabjaipur

Audience by Gender

Male 30% · Female 60%

Audience Demographics

By City

Mumbai

By Age

13-1710.0%

18-2425.0%

25-3435.0%

35-4420.0%

45+10.0%

15. Ashupriya Sangwan Mittal

@tushpri_homestories

Ashupriya Sangwan Mittal specializes in elevated interior styling, turning functional home goods into aspirational visual narratives through detailed product placements and creative DIY projects. Her content emphasizes textures and deliberate spatial arrangements that highlight the utility of home furnishings. She is an ideal partner for home decor, lifestyle, and furniture brands seeking an authentic, curated aesthetic that demonstrates how products integrate into a lived-in space.

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Top Performing Reels

🌻𝗛𝗮𝗽𝗽𝗶𝗻𝗲𝘀𝘀 𝗛𝗼𝗺𝗲𝗺𝗮𝗱𝗲 🌻 ✨Summer Bedroom Refresh✨ Cotton bed sheets offer a sense of tranquility and comfort that is unmatched. Their ability to regulate temperature and promote airflow makes them an e... 73.1k ✅Comment for the link 🔗 ✅These products are from my personal favourite brand @thedecorhomes . #cleaning #containers#kitchenfinds #oildispenser #amazon #plasticfreeliving #ecofriendly #healthyliving ... 48.1k 🌺✨A knife that makes cooking a joy, not a chore.Exceptional craftsmanship, exceptional performance. Ergonomic, efficient, and effortless.🌺✨PopCut 7-Inch Vibrant Kitchen Knife From @theartment ✅Use m... 963.2k 🌻𝗛𝗮𝗽𝗽𝗶𝗻𝗲𝘀𝘀 𝗛𝗼𝗺𝗲𝗺𝗮𝗱𝗲 🌻 Refresh your bedroom look with @storyathomeindia. I am loving the amazing bedsheet which brings a nice comfortable vibe to my bedroom, with : - Nature Inspired Print - Pure ... 13.7k

Followers / Subscribers 36.1k

Eng Rate 8.65%

Avg. Views 20.1k

Audience Authenticity 75%

Brand Collaboration

Cinco Livings

@cincolivings

FABINALIV

@fabinaliv

House Of Gulab

@gulaabjaipur

Homero

@homero_in

𝗞𝗟𝗢𝗧𝗧𝗛𝗘 | 𝗛𝗼𝗺𝗲 𝗙𝘂𝗿𝗻𝗶𝘀𝗵𝗶𝗻𝗴 & 𝗟𝗶𝗳𝗲𝘀𝘁𝘆𝗹𝗲 ®

@klotthe

Lushlyf

@lushlyfofficial

Nukkad Tales

@nukkadtales

Pepperfry.com

@pepperfry_official

Audience by Gender

Male 30% · Female 60%

Audience Demographics

By City

Delhi Dwarka

By Age

13-1710.0%

18-2425.0%

25-3435.0%

35-4420.0%

45+10.0%

16. Kiran: Home decor, Product styling, & home makeover.

@myhome_insight

Kiran translates domestic spaces into aspirational vignettes, blending DIY expertise with a refined eye for interior styling. Her content focuses on the tactile transformation of living areas, emphasizing craftsmanship and functional decor. Because she treats every home product as a hero piece, she is a natural fit for furniture, textile, and lifestyle brands looking to showcase their items within a warm, lived-in, and curated home aesthetic.

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Use code STUTIGUPTACOLLA to get additional 5% off 🧡 . Living room makeover with @urbanspacestore.in products. Love how the curtains and leaf printed cushions changed the whole vibe of this space, th... 155.8k Took a break from all the chores and created a cozy corner for some coffee and me time!! The corner became beautiful with the cushion covers from @loomsmith It actually changed the entire look of the... 22.4k STOP & SHOP 💖 Let’s explore my favourite store together 💛 By now you might have already guessed that I love cool, quirky, colourful with dash of classy styling and products. And @freedomtreehome is al... 106.7k Still cleaning the old way? It’s time for a clean upgrade! 🧼✨ The Nexlev @nexlev_india Cordless Vacuum Cleaner is compact, cordless, and powerful — perfect for daily home cleaning. Tackle floors, car... 32.1k

Followers / Subscribers 98.1k

Eng Rate 3.12%

Avg. Views 75.0k

Audience Authenticity 75%

Brand Collaboration

Arte Casa

@artecasa.in

Belihode

@belihode

Canvas Kraft

@canvaskraft

Casableu | Home Furnishings

@casableustore

Dmaasain | Handcrafted Home decor & Living Collection

@dmaasain

Homesake.in

@homesake_india

𝗞𝗟𝗢𝗧𝗧𝗛𝗘 | 𝗛𝗼𝗺𝗲 𝗙𝘂𝗿𝗻𝗶𝘀𝗵𝗶𝗻𝗴 & 𝗟𝗶𝗳𝗲𝘀𝘁𝘆𝗹𝗲 ®

@klotthe

Loomsmith

@loomsmith

Audience by Gender

Male 30% · Female 60%

Audience Demographics

By City

Mumbai

By Age

13-1710.0%

18-2425.0%

25-3435.0%

35-4420.0%

45+10.0%

17. 𝙄𝙨𝙝𝙖 𝙆𝙖𝙢𝙖𝙡

@elysian.vibes

Acrylic and gouache | Artist @isha.kamal DM for collaborations/commissions. Acrylic Courses available.💌 19th July Bill Painting Workshop link below👇🏻

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Top Performing Reels

#ad A memory, a date, a love story captured forever✨ Painted this wedding invite inspired by a couple’s journey, featuring their printed moment from the @instaxindia Mini Link 3❤ Get yours now from ... 374.9k Sunset Spread (3)💛 More sunsets? Yes please. . . . . . . . . . #sunset #aesthetic #pink #purple #gouache #artistsoninstagram #artwork 315.5k Flowers🌻 A quick painting for today. Happy Friday! . . Reference @pinterestindia . . . . . . . . . #sunflower #flower #ａｅｓｔｈｅｔｉｃ #gouachepainting #artwork #artistsoninstagram #sunset 221.8k Sunset Spread (part 1)💛 Received this beautiful journal from @bohemianalley . Use my code ISHA05 to get some discount. 🌻 . Gouache colours on paper Reference from @pinterestindia . . . . . . . . #sun... 77.3k

Followers / Subscribers 266.7k

Eng Rate 0.33%

Avg. Views 89.1k

Audience Authenticity 0%

Brand Collaboration

Bohemian Alley ✨®️| Handmade Fabric Journals & Bags

@bohemianalley

BOX8 - Desi Meals

@box8_official

Faber-Castell India

@fabercastell_india

Instax India

@instaxindia

Itsy Bitsy - Art & Craft Retail Chain

@itsybitsycraftstore

Kokuyo Camlin

@kokuyo.camlin

mangoartandstationery

@mangoartandstationery

MENORAH Creatif

@menorahcreatif

Audience by Gender

Male 0% · Female 0%

Audience Demographics

By City

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By Age

18. Aastha Jaiswal | Lifestyle | Home Decor

@rhythmnroutess

Capturing life’s rhythms and routes and finding beauty in everyday moments.🦋✨ Mini Vlog || Home Decor ||Banker ||UGC 🌸

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Top Performing Reels

Absolutely loving these blue curtains from @chaardeewarii ✨ So soft to touch, premium quality material, and the length fits my room perfectly. They let in the prettiest light and instantly elevate the... 31.0k Small table, big glow up ✨ @theartment This compact side table from The Artment is cute, classy and perfect for small spaces 💛 Totally loving how pretty it looks in my room! Use Code WEPGLDRNBH for... 17.4k Comment “Link” for the link. 🌿 POV: You don’t need an expensive makeover to make your home feel beautiful. @bombay.greens I found these adorable mini wooden wall planters, and now this little corne... 10.9k Just found this @mushbamboo Silk smooth & luxurious bedsheet on Amazon and I’m honestly in love 🤍✨ The fabric feels incredibly soft, silky & super comfortable — perfect for peaceful sleep 😴 It’s gentl... 13.8k

Followers / Subscribers 22.7k

Eng Rate 1.04%

Avg. Views 95.5k

Audience Authenticity 0%

Brand Collaboration

Bombay Greens

@bombay.greens

ChaarDeewari | Home Decor

@chaardeewarii

Homero

@homero_in

Modern Threads Living

@modernthreadsliving

Mush

@mushbamboo

Artment

@theartment

Thenga Coco

@thenga_coco

Audience by Gender

Male 0% · Female 0%

Audience Demographics

By City

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19. Bushra Saqlaini

@dreamhousecanvas

Bushra Saqlaini defines her content through a meticulous approach to home styling, blending hands-on DIY projects with sophisticated interior design. She focuses on transforming small residential spaces through accessible craft and thoughtful greenery arrangements. Her technical expertise in paint application and textile layering makes her an ideal partner for home decor, furnishing, and renovation brands that require practical, visually grounded demonstrations for their product lines.

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Top Performing Reels

Revamped my garden 🏡🦋 Beautiful plant stands from @decorlay These stands are made of pure iron with rust resistant paint that made it waterproof and rust free🪴 Also they space and make cleaning... 844.8k Quicky Haldi setup with @behomaindia It’s one of the quirky and low-cost indoor Haldi decoration ideas that you will be in awe of. The drapes, marigold and moroccan lanterns will look stunning in the... 475.1k Upgrade your Style quotient this year with @storyathomeindia Printed Reversible Comforters. Features : -⭐Warm & Cozy ⭐Reversible & Stylish ⭐ Soft & Light ⭐ Skin friendly & Breathable Check out wide ... 145.4k Comment for Links 🖇️🛍️ Make sure to follow @dreamhousecanvas to get the direct link 🖇️ #explore #explorepage #kitchen #kitchenfinds #amazon #amazonfind #trendingreels #reelkarofeelkarö #reels #tren... 21.2k

Followers / Subscribers 92.8k

Eng Rate 0.36%

Avg. Views 36.7k

Audience Authenticity 70%

Brand Collaboration

Urban Scape

@_urbanscape.in

Behoma

@behomaindia

Bianca Home ®

@bianca_home_decor

Casableu | Home Furnishings

@casableustore

Cosmos Paints | Spray Paint, Coatings

@cosmospaintsindia

Home and Garden Decor

@ecofynd

EKAM ✨

@ekamonline

SARAL HOME - EASY LIVING

@home_saral

Audience by Gender

Male 40% · Female 55%

Audience Demographics

By City

Mumbai Delhi Bangalore Hyderabad Chennai

By Age

13-1710.0%

18-2420.0%

25-3435.0%

35-4425.0%

45+10.0%

20. Surtie Vibes - Aminaz

@surtie_vibes

Unboxing, Review & More 🎀 Fashion | Beauty | Lifestyle | Foodie UGC Creator | Dm for Collaboration 💌 Main Account @chetchathomies 445k Followers

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Top Performing Reels

Part-4 terrace garden makeover ✨ Received an amazing planter of different sizes from the brand @thehandicraftian ! 🌿 Their collection boasts a wide range of planters, perfect for adding a touch of g... 869.0k #Christmas Giveaway 🎄🎉 Unwrap the magic with Chetchathomies & Beadsnfashion Participate for a chance to win fantastic prizes by Beadsnfashion our Gifting Partner ! 5 LUCKY WINNERS will be RANDOMLY se... 357.5k Comment Link to get 🔗 directly in your DM. “Embracing both form and function, this stunning centerpiece from @woodentwist effortlessly combines durability with elegance. Crafted from iron rods and fe... 372.7k DIY Bedroom Makeover Series : Experience luxury like never before with Klotthe Bedsheet Geometric Pure Cotton. Trusted by 1 million customers all over India for its premium quality and unmatched comfo... 388.4k

Followers / Subscribers 140.1k

Eng Rate 0.22%

Avg. Views 22.0k

Audience Authenticity 65%

Brand Collaboration

WoodenTwist Furniture

@woodentwist

Audience by Gender

Male 30% · Female 60%

Audience Demographics

By City

Surat Mumbai Delhi

By Age

13-1710.0%

18-2425.0%

25-3435.0%

35-4420.0%

45+10.0%

Top Home Decor Creators in India on Instagram