Objective
Showcase the wide range of Coco & Eve products, from hair care to skincare, through influencer-generated content (UGC) videos, highlighting the brand's versatility and benefits.
Position Coco & Eve as a chemical-free, natural, and beneficial brand for hair and skin care, increasing brand awareness and reaching a wider audience through authentic UGC content.
Strategy
Influencer-Led Product Showcase: Collaborate with content creators to create detailed, high-quality User-Generated Content (UGC) videos showcasing each haircare and skincare product, highlighting features, benefits, and applications.
Results-Driven Trust Building: Partner with influencers to share before-and-after results, demonstrating product effectiveness, to build customer trust, establish credibility, and foster loyalty to Coco & Eve.
Campaign Deliverables
1M
Target Audience Reached
5
Content Creators