Neolayr Pro UGC Awareness Campaign for Vitamin C Skincare: 5.2 M+ views

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Objective

Neolayr partnered with us for our dynamic UGC video services, where we successfully crafted 15 impactful influential videos. The campaign was launched for Neolayr Pro to raise awareness about their Vitamin C brightening face wash and serum.

We have worked with influencers who created exciting User-Generated Content videos that included them in the content generation process while ensuring product awareness.

Strategy

We implemented a novel campaign executed in collaboration with 15 influencers of micro and mega tiers such as lifestyle, beauty, skincare, and dermatology sectors.

Creators were instructed to produce various video content, including ASMR, educational videos, product explanations, dermal insights, and innovative styles.

Amazon featured the model-filled product explainer video, and other videos ended up on the site, in ads, on social media accounts, and more.

Campaign Deliverables

The campaign videos utilized in performance advertisements led to a 12% increase in conversions and a reduction in customer acquisition costs. Consequently, they started accessing 15 videos every month.

15

Videos

5.2 M

Avg, Views

9%

Engagement