Yes Securities UGC Campaign Boosts Stock Market Awareness: 28.2 M views+

yes security logo

Objective

We launched a UGC campaign with Yes Securities to engage the audience and raise awareness of the stock market.

During Vidzy's collaboration with them to reach a wider reach of audience, we delivered the best UGC campaign.

We collaborated with a variety of content creators to create engaging, user-generated content in the form of instructional clips and updates.

Strategy

The brand's objective of raising awareness and providing information about the stock market aligned with our strategy.

The content pillars, which include instructional videos and themes relating to the most recent updates, were carefully selected based on our research.

In order to create specialized scripts and ideas, we thoroughly researched our material, created a content calendar based on these pillars, and gave a list of creators.

Our in-house editing staff helped influencers create content and expertly handled post-production, ensuring that the editing, subtitles, and video thumbnails were all of the highest quality.

Campaign Deliverables

The brand's page saw a 5% rise in followers and a 9% increase in interaction as a result of the use of campaign videos.

40

Videos

28.2 M

Avg, Views

9%

Engagement